With therefore much curiosity about how social networks work, one begins to wonder if there is marketing potential within these social networks?
I have been watching social network for quite a while now. Be taught supplementary resources on our favorite partner URL - Click here: TM
. In-fact I am an associate of numerous social networking sites including https://www.linkedin.com and http://www.myspace.com/ only...
There has been a virtual explosion of social networking sites in the past year or two. Even the people like Google, Yahoo and MSN are getting into it.
With therefore much interest in how social networks function, one begins to wonder when there is advertising potential within these social networks?
I have been watching social network for some time now. The truth is I am an associate of numerous social network websites including https://www.linkedin.com and http://www.myspace.com/ merely to name two.
I joined partly because I wanted to see what they were, but more to the point to see on SEM what impact social network might have in the coming years.
I've been a part of various services for some time and the reach these sites have is incredible.
For example, from my LinkedIn network of seven people I have an extended network of over 12,600 people.
That is amazing - I am just a click or two away from close to 13,000 others who share my related interests ranging from what I like to watch o-n TV to work I can give to them.
Through their connections and my connections, I am related to people including the American Cancer Society, to Sun Microsystems to the University of Texas to Google.
But what advertising possibilities are there for Social Networking?
Well, let us take a look at MySpace. In the event people want to dig up additional info on check this out
, there are many on-line databases you should consider pursuing.
MySpace is one of many prime sites on the net today. Visiting copyright
probably provides aids you can use with your dad. It racked up 9.4 billion page-views in August 2005 (over Google) and new users are signing up at-a mind-boggling rate of 3.5 million per month.
MySpace is typical of where todays 18-30 year-old goes to manage their electronic life. I-t allows people to publish photos of themselves and their friends, produce a weblog, record their favorite artists, watch and share videos, suggest things to do and lists a set of people they consider friends. It is on this 'Friends List' where the majority of the opportunities lay.
All thirty million-plus people of MySpace possess a friends site that lists people that person views their friend. This can be a set of individuals who they are interested in speaking with and about, as well as hearing from on a normal basis. They can send you messages, comment on your images, read your websites, as well as leave messages that you can then tell the others after you put someone as your friend. This is an opportunity for immediate feedback about you.
The capacity to include friends to your site is key for marketing to MySpace users. Based on Courtney Holt, head of new media and strategic advertising at Interscope Records, 'This technology is growing up with no ever observed programmed media. 'They don't think in terms of the record, and they don't think in terms of the TV schedule. They think with regards to TiVo, P2P, AOL, and of-course MySpace.
You can observe how this might develop.
Let us say you develop a MySpace account to share your product or service. You website about this and search for your interests that may be shared by others.
Afterward you invite them to be your friend. When they turn into a friend you start your 'smooth sell' pitching your product for them.
They begin blogging and discussing it, as they grow to appreciate it. Quickly thousands or even thousand of individuals are talking about you and your product or service.
Do not think this can work?
I want to give some situations to you. There are many bands who've gotten their start MySpace. By just hosting a few of their music on line and blogging about themselves they created a following. Soon they had record deals and contracts lined up.
Of course to utilize ser-vices like MySpace you-need to have anything this target market needs. If you don't then you probably shouldn't put too much effort in-to MySpace.
But that does not mean other social media opportunities ought to be overlooked. As I stated earlier, LinkedIn is more of a professional introduction service. If your products or services meets here then by all means investigate it further.
And there are the others as well. Companies for example Yahoo!s MyWeb, Flickr, http://del.icio.us and more.
When you have ever wondered what other online options might be around, consider social networking. It could be the next great online marketing channel..
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